MUSEUM OF FINE ARTS, BOSTON
Museum of Fine Arts, Boston pivoted its positioning, reminding all Bostonians that its spaces and collections are for everyone.
Through a new visual identity and messaging, the goal was to convey a sense of belonging for visitors of all ages and backgrounds, who can see something new and surprising happening at MFA Boston
ROLE
TEAM
PRESS/RECOGNITION
Brand Identity, Motion, Campaign
Museum of Fine Arts, Boston pivoted its positioning, reminding all Bostonians that its spaces and collections are for everyone.
Through a new visual identity and messaging, the goal was to convey a sense of belonging for visitors of all ages and backgrounds, who can see something new and surprising happening at MFA Boston
ROLE
Designer, Motion Designer
TEAM
Base Design
Min Lew, Jeffrey Waldman, Jacob Post, Katerina Mery, Shirlin Kao, Mikey Kelly, Bryan Chu, Inva Cota
PRESS/RECOGNITION
The Brand Identity ↗
Creative Review ↗
PRINT Magazine↗
AIGA ↗
GDUSA ↗
